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Email Sequence / AIPricingFAQStart building

Privacy Policy

Last updated: 23 September 2025

1. Introduction

EmailSequence.ai ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered email sequence generation service.

By using our Service, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Personal Information

We collect information you provide directly to us, such as:

  • Name and email address when you create an account
  • Payment information (credit/debit card details) collected via Stripe for trial and subscription billing - this information is processed and stored securely by Stripe, not on our servers
  • Business information you provide for email sequence customization
  • Communications you send to us

2.2 Usage Information

We automatically collect certain information about your use of our Service:

  • Log data including IP address, browser type, and access times
  • Device information and operating system
  • Usage patterns and feature interactions
  • Email sequences you generate and their performance metrics

2.3 Cookies and Tracking

We use cookies and similar tracking technologies to enhance your experience and analyze usage patterns. You can control cookies through your browser settings.

3. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our Service
  • Process payments and manage your subscription
  • Generate personalized email sequences using AI
  • Provide customer support and respond to inquiries
  • Send important updates about your account or our Service
  • Analyze usage patterns to improve our AI models and features
  • Detect, prevent, and address security issues
  • Comply with legal obligations

4. Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties, except in the following circumstances:

4.1 Service Providers

We may share information with trusted third-party service providers who assist us in operating our Service, such as:

  • Payment processors (Stripe) for secure billing and payment processing - Stripe handles all payment card data according to PCI DSS standards
  • Cloud hosting providers for data storage
  • Email service providers for communications
  • Analytics providers to understand usage patterns

Important: Your payment information (credit/debit card details) is collected and processed directly by Stripe during trial signup and subscription billing. We never receive, process, or store your full payment card details on our servers. Stripe maintains PCI DSS Level 1 compliance, the highest level of certification available in the payments industry.

4.2 Legal Requirements

We may disclose your information if required by law or in response to valid legal processes, such as subpoenas or court orders.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.

5. Data Security

We implement appropriate technical and organizational security measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Access controls and authentication requirements
  • Employee training on data protection practices

However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your information for as long as your account is active or as needed to provide our Service. We may retain certain information for longer periods as required by law or for legitimate business purposes.

You can request deletion of your account and associated data at any time by contacting us.

7. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

  • Access: Request access to your personal information
  • Correction: Request correction of inaccurate information
  • Deletion: Request deletion of your information
  • Portability: Request transfer of your data
  • Objection: Object to certain processing activities
  • Restriction: Request restriction of processing

To exercise these rights, please contact us using the information provided below.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your information in accordance with applicable data protection laws.

9. Children's Privacy

Our Service may be used by individuals aged 13 and older with appropriate supervision. Users under 18 require parental or guardian consent to use our Service. However, paid subscriptions and billing features are only available to users aged 18 and older, as these require entering into legally binding contracts.

We comply with the Children's Online Privacy Protection Act (COPPA). We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13 without parental consent, we will take steps to delete such information immediately.

For users aged 13-17, parental consent is required, and parents may request to review, modify, or delete their child's information by contacting us.

10. AI and Machine Learning

Our Service uses artificial intelligence and machine learning to generate email sequences. We may use aggregated, anonymized data to improve our AI models, but we do not use your specific personal information or proprietary business content without your consent.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. We encourage you to review this policy periodically.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

Email: info@hansemedia.co.uk

13. GDPR Compliance

If you are a resident of the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR). Our lawful basis for processing your information includes:

  • Contract performance for providing our Service
  • Legitimate interests for improving our Service
  • Consent where specifically obtained
  • Legal obligations where required